Date held: September 4, 2008
Duration: One Hour
Actuate and SourceMedia present this exciting web seminar about how innovating customers' experiences can radically change the future and sustained success of your organization.
To keep the customers that they have and to win new ones on today's terms, firms need to dramatically raise the bar on customer experience. Customers' experiences in Online Channels and outside facing applications influence not only their engagement and loyalty, but ultimately the profitability for your organization.
Please join Bill Doyle, Vice President, Principal Analyst at Forrester Research, and Ezra Schwartz from Actuate to learn the latest on how superior customer experience can give your firm the competitive advantage. You will also see a live demonstration how RIA can give you the competitive advantage through Rich Internet Applications.
Bill Doyle, Vice President, Forrester Research
Bill specializes in the attitudes and behaviors of affluent and mass affluent investors, as well as in the technologies that support delivery of products and services such as financial advice. He has helped brokerage and wealth management firms design their Web sites, understand their advisors, and quantify market sizes and business opportunities.
During his 10 years at Forrester, Bill has led the company's coverage of the financial services industry. He had led research on other industries as well, including media and online advertising. Bill is the author of several Forrester Big Idea documents, including the recent "Customer Advocacy: The Secret To Loyal Financial Services Customers."
Ezra Schwartz, principal user experience architect
Ezra Schwartz is a principal user experience architect with over 15 years of experience in making complex software UI frameworks easy to deploy, use and extend.
Ezra has a special interest in solving complexities in workflow and localization of global applications, data visualization challenges around manipulation of vast actionable data, personalization and customization. Ezra's work evolves as new methods, technologies and tools enable the development of rich user experience for the Semantic Web. Ezra holds an MFA from the School of the Art Institute, Chicago.
Mark Gamble, Technical Director
Mark Gamble is a Technical Director in the Actuate Product Marketing Group. He started with the company as a Sales Engineer just after the release of Actuate version 3.1. Prior to joining Actuate, Gamble began his technical career at Illustra Software where he served as an IT technician, he then moved to Informix Software where he served as Manager of the Technical Marketing Support group. Based in California's Napa Valley, Gamble concentrates on building Actuate product demonstrations to support the efforts of the World Wide Sales Engineering force.
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